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As we age, being seen and being heard is most important in our daily lives. As part of our MATTHILDUR BLOG we will emphasize both as we bring you a better understanding of ourselves and our community.
To begin the conversation we should start with Matthildur Halldorsdottir of the eponymous brand MATTHILDUR, based in Lima, Peru. The conversation Matthildur had with Gudrun Soley Gestsdottir of Icelandic television station RUV, while visiting her homeland, has been excerpted into this blog post.
Matthildur was born in Iceland, currently resides in Peru and has lived in Japan, India, Denmark and New York, all the while soaking up all of diverse cultures which have made their way into her design aesthetic. The distinctive styles, colors and patterns are the trademarks of Matthildur’s decisive and durable designs.
“Growing up in Iceland, I did not come from a family with money and therefore I found myself always altering clothes to really make them be mine. I have fond memories of cutting the sleeves of my fathers shirts and also dyeing my shoes, to make everything I wore reflect who I felt I was at the time. When I was living in Japan, it was when Issey Miyake and Yoji Yamamoto were beginning to make a name for themselves as the vanguard of Japanese design. While studying Japanese dance and drama I experienced an epiphany; a new world opened up to me as I experienced the gift of a culture which emphasized aesthetics and the importance of beauty in people’s lives.”
“I started my company after moving to Peru by making use of the local Alpaca Wool and knitting sweaters which I would take back to Iceland and sell them to friends and family on my holiday trips. Having knitted as a young woman the ability to experiment with the most beautiful Peruvian Alpaca was a revelation.”
“To me the most fundamental component of a garment is the fabric; it must be of the highest quality and you should be able to feel special and move comfortably. By making the garment your own, you have chosen it and embraced it as part of who you are. While it may be a bit unconventional, it becomes special to you as it is something you will not see everywhere. My ultimate goal in designing a garment is to allow the woman who purchases it to feel empowered.”
“I feel I am continuously inspired while collecting ideas from the experiences I have encountered in my life. Either consciously or unconsciously there are colors and textures which come forward, along with the way people wear their clothes and how they move. Obviously, I am inspired most by women, not only by how they dress but how they feel and move in their clothing.”
https://www.ruv.is/sjonvarp/spila/kastljos/33550/9vuknv/matthildur-i-peru
